Your Reality As Known By Google - T&G Web Solutions

Your Reality As Known By Google 

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Political party Congress questioned a renowned leader about political bias on Google and other prominent search engines. The answer was that discussing political affairs is not a priority and more important are questions related to storing information and tracking data capability of Google.

A huge topic in 2018 was what websites do with the data or the collection, and what type of information is being collected online, and this topic continues to be explored in 2019 as well. Also, some of the Website Developers in Calgary have the same question in their mind. 

An important question that remains is what Google does with the information. Many people use phones or computers daily and also use Google and its products, but most people do not know about the privacy policy of Google. Although there are too many rumors doing the round following are some facts about what Google actually tracks about the user.

Google search engine tracks the information that you have searched. By agreeing with the privacy policy and terms and conditions, we are authorizing Google to collect the information about us. Some common data collected is as follows:

•    Browsing history from Google Chrome browser

•    The topic that people are interested in and ads clicked on Google

•    Queries searched on Google search engine

•    Places searched, methods of transaction, travel dates and locations visited using Google Maps

•    Videos watched, uploaded and the data liked on YouTube.

Whenever a product of Google is used, is likely to store the information and create a picture of who you actually are. The next question is what Google does with that information.

What Is Google Doing with User’s Information?

Through the information that Google gets from a user, Google exactly knows the places that you have visited, the things that you are interested in, what did you shop and who are your friends and more.

Google knows about its users very well. Most marketers promote their business by advertising on Google. Google uses your information to know things that you are interested in and accordingly ads are shown while searching, playing video, shopping and performing various other activities. Advertisers can also identify which age, gender or location to target as it will know which customer is of interest. That Digital Marketing Agency Calgary as well to display ads to the right person.

Is It Good or Bad?

Some people are against the privacy policy of Google as information is private. All the businessmen or marketers have target options. By targeting the clients that are interested in the product is a good thing for marketers and it also helps them to reach useful clients without wasting time and money. Let’s take an example to clear out all the things, if a user is searching for utility tools then the Google will start showing ads highlighting utility tools.

But not all people like that Google collects their useful information and you may be one of them. If you want to limit Google to access your data then use the methods to achieve the objective:

•    Use a virtual private network

•    Adjust the privacy setting with the help of Google’s activity control

•    Use private browsing like incognito mode

•    Turn off location sharing on Google

•    Delete data from Google accounts

It is a fact that more technology we use more information is what we share. This is the controversy that is being discussed this year as well and Digital Marketing Companies in Calgary will be containing to collect more information for better results. For more information about what is done with private data visit Google’s Privacy site.

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